|SIGs for Genealogy Societies|
Guest Carol Rooksby-Weidlich (President of the Lee County Genealogical Society in Cape Coral, Florida) explains how important special interest groups are to a genealogy society and how her organization has successfully leveraged this concept.
Special Interest Groups (SIG) are smaller, informal groups that usually meet separately from a society's regular meetings and their discussions are focused on the specific topic of interest. These specialized groups give your members a chance to focus on a particular research area without taking valuable time away from your regular meetings, and prevent members from feeling like they waste their time listening to topics that don't apply to them (which keeps them coming back!). SIGs also appeal to potential new members who might be looking for more focused programs.
If your society is quite small, you might consider partnering with one or two other nearby societies to create a few SIGs, which could promote growth for all societies involved while simultaneously creating a relationship between the societies that could lead to future benefits.
Listen to the archived broadcast of "How Special Interest Groups Can Add to Your Society" on the blogtalkradio My Society channel by FGS, or you can listen below:
Check Out History Podcasts at Blog Talk Radio with mysociety on BlogTalkRadio
For more information, check out these articles from our Society Strategy Series:
- Genealogical Relations with Libraries
- Growing Your Society: An Outline of Ideas
- Now That You've Attracted Those Members, Keep Them!